LAUNDRY CARE
BUILT BETTER TO LAST LONGER.
THE SPEED QUEEN STORY
THE BEGINNING
Back in 1908, Joe Barlow and John Seelig, two industrious hardware store owners in Ripon, WI, purchased several hand-powered washing machines from a company in Kansas City, MO. After experimenting with the washing machines, the inventors devised a way to increase the machine’s efficiency through high-speed gearing. The partners purchased the manufacturing rights from the company in Kansas City and Barlow & Seelig Manufacturing was born. The company produced a limited amount of washers named the “White Cloud” until 1928 when the brand name became Speed Queen®. And a legend was born.
Joe Barlow and John Seelig wasted no time establishing Speed Queen’s reputation as innovators. In 1911, the company’s first washer powered by an electric motor was built. In 1915, they introduced the first swinging wringer to operate in any direction. In 1922, the manufacturing of washers built with nickel copper tubs, a first in the industry, began. And in 1939, Speed Queen traded in the nickel copper tubs for stainless steel that is still used in our washing machines today.
THE WAR ERA
We pride ourselves on identifying people’s needs and doing what needs to be done to fulfill them. That mindset took a slightly different turn in the early 1940s. Like many manufacturers during World War II (1942-1945), Speed Queen halted its production of laundry equipment to manufacture 20mm shells as well as parts for airplanes, tanks and guns. Operating 24 hours a day to support the war effort, the company received numerous awards for its service.
THE PRESENT
It’s been a fascinating journey since our humble beginnings in 1908 as Barlow and Seelig Manufacturing. And today, as in 1908, we continually strive to build the best washers and dryers backed by the industry’s finest service and support. In the last five years, we have added new office space, a nearly 200,000 square foot Global Distribution Center, and we have continuously expanded our production facility by thousands of square feet to add even more state-of-the art capabilities. And we aren’t done yet. We continue to push the boundaries of laundry performance with groundbreaking innovations that take your traditional, commercial grade top load washer to the next level.
As a growing company with over 100 years of commercial quality and expertise, we have always and will always bring you a line of washers and dryers that are built better to last longer.
DURABILITY & AMERICAN QUALITY
Speed Queen top load washers are designed, tested and built to deliver 25 years of commercial-grade performance in your home. Constructed with metal components and rigorously tested to ensure reliable performance, Speed Queen top load washers are Built Better to Last Longer.
There are certain indelible traits that make America what it is, like strength, leadership and quality. And these characteristics do more than define America—they define American products. The first Speed Queen® laundry machine was built in Ripon, Wisconsin, in 1908, and we’ve been proudly headquartered there ever since. In fact, we’ve never produced home laundry equipment from anywhere else. It’s where we developed our Midwestern work ethic of putting quality before all else. It’s where more than 2,700 dedicated employees work side by side to deliver on our promise of customer satisfaction without exception. And it’s where the long-lasting machines sold by independent appliance dealers across the nation are born. Built better to last longer. It’s the American way.
A STANDARD WARRANTY THAT’S ANYTHING BUT STANDARD.
You’ve likely already suffered through one or more washers and/or dryers that failed within a few years, only to learn a computer board or other replacement repair would cost more than the machine was worth. Speed Queen’s legendary quality gives you peace of mind that you are getting a truly commercial product, engineered for 25 years of life in your home. We’ve taken that assurance even further with our 3, 5, or 7 year standard product warranty.
PROMOTIONS
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OWNERS’ SECTION
GET THE MOST FROM YOUR NEW APPLIANCES!
Register your products, get answers to any questions you may have, and/or find the Factory Certified Service provider closest to you.
Product Registration
Congratulations! You’re a proud owner of a Speed Queen appliance. Register now to reap the full benefit of your investment. Activate your warranty, access Use & Care manuals, explore additional accessories, and more!
Speed Queen Customer Care
Located in Ripon, Wisconsin.
Factory Certified Service
For warranty work, you’ll typically be required to show proof of purchase either before scheduling or at the time of service.
Service calls to correct the installation of your major appliance, to replace or repair house fuses, or to correct issues not directly related to the product are generally not covered by the manufacturer’s limited manufacturer’s warranty and must be paid for upon completion of the service.
Authorized Customer Care
To obtain your model numbers, serial numbers, and/or proof of ownership, contact our Customer Care.