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About Us. We Aspire to Be the Most Respected.

“We aspire to be the most respected—and admired—company by our suppliers, our trade partners, and our customers.”

JUSTIN BRECKLE Chief Executive Officer

JUSTIN BRECKLE - Chief Executive Officer

We’ve been creating loyal customers by delivering a premium shopping and ownership experience at an always competitive price since 1993.

Our History.

  • 1993

    Authorized Appliance is founded as “Authorized Builder Sales”.

  • 2012

    Authorized Builder Sales is acquired and Jane Heiling is named President.

  • 2016

    To better reflect the diversity of our customers beyond builders, “Authorized Builder Sales” officially became “Authorized Appliance”.

  • 2018

    St. Louis’ premier appliance store officially opens. At 10,000 sq. ft., Authorized sets a new standard for appliance shopping in St. Louis.

  • 2020

    Justin Breckle appointed Chief Executive Officer. Justin originally joined Authorized in 2015 as Vice President.

  • 2020

    Bob Edwards joined Authorized Appliance as our first Director of Customer Care which consolidated field service and customer advocates under a single senior leadership position.

  • 2021

    Jeff Schwalb joined Authorized Appliance as our first Director of Sales.

We Don’t Have a “Pro Desk”. We Have a Pro Team.

We value the quality of service we provide our customers over the quantity of things we can sell them.

We value experience and expertise over providing only the surface level of information that’s easily found on a manufacturer’s websites. Every member of our sales team receives extensive training from each brand.

Our sales team understands not just appliances, but your entire project. Every salesperson is experienced working with a variety of accounts including designers, builders, and remodelers.